The article stresses on Bollywood movies, not Indian cinema.

Bollywood means Hindi films. The new films the article mentions are ones I would watch, but they offer nothing new to Indian audiences...

Its a shame the article only looked at Hindi films. As Telugu cinema seems to be growing in terms of Box-Office grosses (and I won't be surprised the moment it beats Hindi movie grosses), while Tamil, Malayalam & Bengali are top of the crop in terms of creativity and technicality. Also Indian Punjabi cinema is growing with the advent of going DTS and of using AVID editing system.

Creativity and technical finesse in Tamil films? I don't know enough about the current Malayalam and Bengali scene, but the Tamil industry seriously isn't any better than Bollywood as it always so self-righteously claims to be. It is as commercial an industry (if not more so) as Bollywood, albeit without the international appeal.