anwar_hatela_survives wrote:
Well im not havin a personal attack at you congress thats for sure....and neither am i sayin Laggan was a flop....flop or hit i loved it...My point for laggan was sony have declared themselves even though Lagaan was amongst the highest earning movies overseas this year and even though it was definitely the most selling music in India Sony failed to make a profit on the movie....which in turn lead to them dumping the rights for Asoka and going back on there signed 42 croroe K3G deal.....The fact is Shah rukh as well as sony spent huge on marketing in an effort to lure the audiences which make films like amorres porres or Amiele in to such big hits but unfortunately they failed .....which is a bad thing for future projects.....
so Please read my posts carefully......I like films for not their box office status but their entertainment and lagaan was entertaining
I'm glad Anwar, that we are reasoning out but could you post that article that mentions Lagaan was not doing well? I have read Sony's press release articles and have never come across any such remarks. To put this matter to rest I have the article that proves what I have been saying.
http://www.rediff.com/entertai/2001/jun/28lagaan.htm
http://www.screenindia.com/20010706/fnbytes.html
http://www.rediff.com/entertai/2001/jun/21lagaan.htm
Another article that say per screen average in America was $8000. I can't find that article where it says that Lagaan could have earn more if Pearl Harbour had not been dominating so many screens. I also have a far eastern review review of Lagaan where it says that Lagaan is the "one of Britain's top-grossing films for 10 weeks running" If you want the article I can post it but please do not make anymore sweeping statements that Lagaan failed in the overseas market. Sony might have been afraid that Asoka was a flop but Lagaan was the reason that made them sit up.
P.S If it was a flop why do you think Columbia Tristar is doing the dvd.
Lagaan — A Success In USA Too!
Jitendra Kothari
Aamir Khan's quasi-historical Lagaan isn't just corralling crores in
the Indian market, but has also managed to make around Rs 2.75 crore
within two weeks of its release in America. That tots up to an
impressive figure just around $600,000.
The Indian diaspora, settled in North America which is still faithful
to quality Bollywood products, has helped the cricket-centred film
hit a huge six. In its first weekend, the critically-acclaimed Lagaan
entered the American charts (crowded with summer mega-movies like
Tomb Raider, Shrek and Pearl Harbor) at an impressive No 15! Lagaan
was released in 34 theatres and grossing a handsome $285,368 which
worked out to a very neat per theatre average of $8,393.
Significantly, for its second week, too, there was no drop in the
number of theatres exhibiting Lagaan. Playing at 34 screens across
America in its second weekend Lagaan posted an impressive $7004 per
theatre average and rustled up a total of $238,148, keeping its place
in the top 20 by standing at No 19 on the charts. In all, the film
has shown commercial stamina and already grossed $594,585 for its
American distributors, Sony Entertainment Television (SET).
In India too, Lagaan, after winning hosannas from reviewers, is a
through-the-roof superhit in metros like Mumbai. There's even talk
(unconformed as yet) of adding additional footage to the film, amidst
the general euphoria. Gadar may seems to have an edge in North India
but in America, Lagaan is winning hearts galore.
For some time now, Indian films have been ocassionally toting up big
numbers at the North American box office. While earlier, films like
Aawara and Disco Dancer did well in Russia and Sangam is said to have
been a major hit in the middle-east, the American market truly shot
into prominence in the 90s. Suddenly the Overseas territory was hot
property. Stars like Aamir, Shah Rukh, Amitabh and Madhuri have
proved to be immensely popular abroad and films like Taal have pushed
the envelope further by exceeding all expectations. Splashed across
44 screens initially, Subhash Ghai's Taal blew people's minds and
reportedly grossed a breathtaking 1.9 million dollars!
The foreign market is being well tapped by Indian filmmakers now, who
sell their Overseas rights for huge sums. An industry insider
comments, "Sometimes these days, there are as many prints of a new
film released abroad as there are in any single major territory of
India!"
This burgeoning importance of the Overseas market has led to
accusations that Bollywood is making films increasingly for the NRI
market. This is supported by superhits like Yash Chopra's Dilwale
Dulahniya Le Jayenge ('95) and Subhash Ghai's Pardes ('97) which had
NRI protagonists.
But Lagaan's success conclusively proves that if a film has a well-
told story in an Indian ethos (of course, superlative-soaked reviews
and Aamir's popularity don't hurt), the NRI market will whole-
heartedly patronise it.
Edited By congress on Dec. 21 2001 at 20:49